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From the category archives: Social Media

Social Media

Ten social media tips for contractors

7/29/2019 3:20 PM
Social Media imageMany construction contractors struggle with their social media and understanding which platforms are best, not to mention strategies on content.  In a recent ABC of Wisconsin Marketing & Business Development presentation, Laura Monagle and Michael Bonin of Affirm joined Michele Loppnow from ESI group USA to provide some insight. Here are 10 of their takeaways ... Read the rest of entry »

Social Media: Why you can't afford to sit on the sidelines any longer

5/22/2019 9:00 AM
At SuperCon in March, one of our sessions was on the subject of managing Twitter for your business. At the end of the session, after the speaker had provided a number of strategies on when and how to tweet, one attendee had a simple question: “How do you do a tweet?” It was an honest and humbling question, and one that’s likely being asked by many other contractors. Overall, construction companies do not place a strong emphasis on social media marketing. It’s just not what you do, but that doesn’t make it unimportant. Many contractors create social media accounts with the best of intentions, but then do nothing with them. Read the rest of entry »

Ten social media tips you should be utilizing today

1/21/2019 11:41 AM
Klemons photoJosh Klemons of Reverbal Communications provided ABC members with ten tips that our organizations should be using in social media today during a recent educational session. Josh Helps brands figure out how to navigate social media.Here is a quick recap of that presentation from Josh ... Read the rest of entry »

12 steps for contractors to build brand on LinkedIn

4/20/2018 10:29 AM
How confident are you in your LinkedIn profile? Would you encourage prospects to look at your profile to learn more about you? Follow these 12 steps to begin building your brand on LinkedIn and gain confidence that prospects have the opportunity to see the value that you bring to a project ... Read the rest of entry »

Associated Builders and Contractors of Wisconsin
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